In The News

Weed is deemed ‘essential’ in California, but many pot businesses are on the brink of failure

Washington Post | Reed Albergotti | April 14, 2020 SAN FRANCISCO — As the novel coronavirus rages on, few industries have experienced quite as many highs and lows as California’s cannabis industry. Just a month ago, it looked like California’s weed trade was headed for a shutdown, which would have landed a devastating blow to …

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Sonoma County cannabis dispensaries that deliver better positioned during pandemic

Press Democrat | Austin Murphy | March 27, 2020 Every adult in Petaluma did not get a delivery of cannabis last week. It only seemed that way to Dave Tohill, a kind of mobile “budtender” for Mercy Wellness, the Cotati-based dispensary. In a single day, Tohill had 40-plus deliveries in Petaluma alone. One of his …

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Smoke and Mirrors

Marijuana Venture Magazine | Patrick Wagner | March 15, 2020 Doobie Nights uses art and technology to create a one-of-a-kind virtual reality shopping experience Doobie Nights could be the only cannabis retail store where shoppers might want to toke up before visiting. Using immersive, cutting-edge technology and thousands of LED lights, the Santa Rosa, California …

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Dazed and Gratified

Sensi Magazine | Aaron H. Bible, Dawn Garcia and Stephen D. Gross | March 1, 2020 Plan a visit to the interactive cannabis experience known as Doobie Nights. Are you old enough to remember sneaking off for a few surreptitious tokes and then trying to mask your doobie breath from mom and dad? We’ve come …

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Why this new Santa Rosa dispensary represents the future of cannabis stores

Press Democrat | Austin Murphy | January 17, 2020 Before entering the groovy inner sanctum of Doobie Nights, Santa Rosa’s newest cannabis dispensary, Brandon Levine paused in the so-called “Portal of Wonder.” He is the executive director of this psychedelic, 3,700-square-foot space on Santa Rosa Avenue, which is celebrating its grand opening Friday and Saturday. …

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Mercy Wellness

Holiday shopping guide: 10 gift ideas for cannabis lovers on your list

Danny Mueller December 4, 2018 Cannabis legalization has opened a new realm of possibility for holiday shoppers in California. New strains, edibles, oils and devices line the shelves at more than a dozen dispensaries that sell recreational cannabis to adults in the North Bay. How do you find the perfect gift for the cannabis enthusiast …

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